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People who are bald are more likely to develop certain types of skin cancer.
Get bald people to see sun cream as vital as any other kind of head protection.
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Hijack ‘mind your head’ signs in pubs with QR codes for customers to
retrieve free Piz Buin sun cream
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TikTok and Instagram filters turn bald heads into characters that scream and cry when they appear to be burning.
In beach public restrooms, Piz Buin dispensers roll sun cream onto heads as they walk underneath.
The Millenium Dome is covered in Piz Buin sun cream, making it a slippery climb.
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