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Tennis is supposedly the 'most progressive' sport in terms of gender equality, yet the 34% pay gap shows the work that still needs to be done.

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Lacoste encourages women to use tennis as an outlet for releasing their rage against an unjust society.

Wimbledon players break the all-white rule, adding red Lacoste 'Play Your Rage' pins to their uniforms until the gender pay gap in tennis is closed.

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The pins are then sold to the public, with all proceeds going to the Fawcett Society.

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'Write your rage' tennis balls are available in vending machines at UK tennis courts.

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Velcro posters are placed on tennis court backboards.

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When the board is hit, a tweet is sent to a business with a high gender pay gap.

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